As I evaluate the prospects of a startup, one of the key aspects I look for is whether the CEO is in love or not.
You see, to be a great CEO, you need to be in love with the company. Enthusiastic about your products. Passionate about your people. Fanatical about your customers. This is critical because the entire company reflects the speed, values and commitment of the CEO. Every day, every employee of the company is carefully – many times even unconsciously – observing the actions of the CEO to understand what the acceptable patterns of behavior are. As these patterns are repeated over time, they develop into the corporate culture.